Saturday, April 2, 2011
Billboards of the 20s
There have been rules around stockings for a long time. A tell-tale sign of a woman who doesn't have it together are is runs in the tights. I definitely could have used these "Durasil" stockings this week. In one day, I got runs in my stockings, went to CVS for new ones, and proceeded to get runs in those stockings while putting them on. Not exactly my day. Luckily I was able to hide the second run under my skirt. I'm not entirely sure why, but I just consider people with runs "trashy."
Another stocking "rules" occurs in the winter. You must always have something covering your legs, even if you go with the sheerest of nude stockings. My boyfriend will always say to me, "That's crazy, I know plenty of girls who don't where stockings in the winter." My response? "They are floozys then."
I'm not entirely sure what that says about me, but I do find it interesting that these stocking "rules" actually define the type of woman we're perceived to be. What are your thoughts on this?
Monday, March 28, 2011
Friday, March 25, 2011
#WWedsChat with Adclub: Q3
Work It at the Gym!
Female execs talk advancement
"We need to give ourselves a break and acknowledge that no one can 'have it all' at every moment of every day. I think 'having it all' is as much a myth as the fairy-tale prince, and it can pressure women into feeling that they must achieve perfection in every facet of their lives. We need to set realistic goals, balance our professional and personal lives in ways that matter to us as individuals, and recognize that there are many definitions of success."
- Sandy Lish, Principle and founder, The Castle Group
"The workplace is full of incredibly talented women also pursuing family life, elderly care, education, etc. Today's knowledge economy, combined with the latest telecommuting and remote workplace technologies, means there is no reason not to provide flexibility to employees - female and male. Face time is not a good substitute for impact, and a life that works means a leader who works hard and well."
- Tiziana Dearing, CEO, Boston Rising
"Exclusion of women from the ranks is insidious but not willful. Tips to prevent it include: (1) incentivizing men and women to mentor, share networks, offer exposure to decision-makers and recruit from the pipeline of women, (2) eliminating double-standards such as 'maternity leave' and 'flextime' versus men's 'family leave' or 'time off,' and preventing men from shirking flex-time pays for flex-hours, and (3) training women in rainmaking and leadership. Organizations must create an environment where women can advance."
- Lisa Cukier, Partner, Burns & Levinson
Read more: Women execs talk advancement | Boston Business Journal
Tuesday, March 22, 2011
How do you reach a woman?
I pulled this from an article I read on BzzAgent's blog today. They make an amazing point about how marketers don't seem to be targeting women, yet women control 85% of the purchase decisions in a home. So what's the problem? This "problem" happens to be one of the major reasons T and I started Playing with Cards - THERE'S NO FEMALE CREATIVE DIRECTORS. According to the article, only 3% of advertising agency creative directors are women, making the creative side of advertising heavily male dominated. Maybe agencies should really think about who they're trying to reach when they looking to hire the people in charge of doing it.
Friday, March 18, 2011
Hail to the "Tech" Female
An article popped up today on BostonInnovation talking about how "2010 marked the first year that women became the majority of the US workforce. At the same time, the technology industry is thriving in this digital era. Data shows that women make strong leaders and company founders, often bringing more efficiency and profitability to the table than men. So, why is it then that women are still largely absent from this sector?"
Here are some snapshots from their infographic:
Click here to see more
Equal Pay Day
New Zealand: February 18.
European Commission: March 5: 17.5% pay gap
Switzerland: March 11: 19,3% pay gap
Canada: March 18
Germany: March 25: 23% pay gap
Belgium: March 30: 26% pay gap
Austria: April 14: 27% pay gap
France: April 15: 16,5% pay gap
This video is part of Belgium's campaign for Equal Pay Day:
Tuesday, March 15, 2011
Women's Leadership Forum
Thursday, March 10, 2011
Wednesday, March 9, 2011
Sexual Harassment on Business Trips
I found this article recently on the New York Times that talked about how women deal with sexual harassment on business trips. One of the main issues with sexual harassment, generally speaking, is that women simply don't report it. Ironically enough, my last post was about how people who speak their minds are called a bitch. Similarly, women who speak up about sexual harassment are "problems."
A group of young women from around the world started an organization called Hollaback!, which uses social media and crowd-sourcing to raise awareness about the issue. It's basically a storytelling platform for women who have experienced sexual harassment. I think it's an awesome way to give women a voice - check it out!
Tuesday, March 8, 2011
How can you support Int'l Women's Day?
International Women’s Day is a big deal. And this year it is celebrating its 100th birthday. International Women’s Day (IWD) takes place on March 8, every year. It’s a time not just to celebrate the achievements of women worldwide but to raise questions about discrimination, equality and basic human rights.
The day’s etiquette, like most holidays, is understandably vague: How do you publicly show your support? Is there a color to wear, petition to sign or event to attend? While some may choose to shower appreciation on their female loved ones, social media offers a bunch of ways to show your support for a variety of social good initiatives focused on women’s rights.
Below you can find some interesting social good campaigns ranging from Twitter auctions to Daniel Craig dressed in drag (yes, really). The common thread, however, is the desire to not only “love” but to make an impact. Let us know in the comments what other sites and campaigns you’ve found, and share how you’ll be celebrating International Women’s Day.
What You Can Do: Read More
Friday, March 4, 2011
Women, where are you? SXSW 2011
Women in technology is perhaps the easier topic to handle given the issue has received mainstream attention this year from TechCrunch and the Wall Street Journal. Personally, I think the issue is bubbling up because of two reasons: for one, women have always been entrepreneurial and now it’s easier for them to create “tech startups” that might appeal to other women and men without requiring deep technical expertise on their parts or on the parts of their audience (I am not saying women can’t be technical demigods, just that they are underrepresented in the traditionally tech-heavy professions).
The second reason is that those who build and create consumer businesses are realizing that their audience is no longer comprised solely of male geeks, but a wider swath of humanity that includes women, and so designing products and services that appeal to them and put their experiences first can make lots of money (I’m not saying men can’t design perfectly wonderful products aimed at women, just that a female perspective has more value as more women adopt technology). I wrote about the dearth of women last year, but this year, women are getting a share of the spotlight at SXSW. Let’s see how we use it.
I’ve been attending SXSW Interactive for nine years and have seen the conference grow from a relatively manageable festival for the emerging world of web design and blogs to a conference that tries to be all things to almost all of the softer segments of technology and geek culture. As that culture has expanded, so has the show, but the trends bubbling up each year are also good reflections of how the spread of technology is reshaping our culture.
Thursday, March 3, 2011
Inspired by Bonnie Raitt
Back to the Beginning
Tuesday, March 1, 2011
Career or marriage?
Monday, February 28, 2011
Networking Events for Women
Cool Event Spotlight: Women's Networking Events
Cool Event Spotlight is a blog series that highlights cool and interesting events around the country.
About one year ago there was an article posted in the UK Times that caught my attention and has been bothering me ever since. The article claimed that women are bad networkers because we are less capable of showcasing our talents then men. There are countless reasons to network and if women are, in fact, less than effective at networking then we need to start practicing. To get you started in the right direction, here is a short list of great female networking groups and/or events around the country.
Boston
- Girls Pint Out: We were recently introduced to the ladies of Girls Pint Out and became instant fans. These ladies know a thing (or 10) about beer and have put together a unique group that mixes networking with something we love… beer! Stay tuned for some upcoming networking events in March and April.
- Wonder Women of Boston: Whether you work in the corporate or non-profit world, are a community leader, entrepreneur, job-seeker, or student, Wonder Women of Boston is a fantastic place to make connections with ambitious and accomplished women of all ages. We hope you already signed up for their event on February 24th here at Antler HQ; however, if you were slow to the punch you can sign up here to be added to the wait list.
New York
- Stylefixx: Join New York City’s most fashion-forward women for two nights of dream shopping, featuring over 55 cutting-edge designers and brands. This event is an opportunity to connect with various consumer brands and the women who love them. Don’t forget your business cards, and try (we said try) not to get so caught up in shopping that you forget to network! (This event also takes place in Boston, Chicago, DC, Atlanta, and LA)
- Urban Girl Squad: A social group for women in their 20s and 30s who love to try new things, spend time with friends, and meet new people in New York City.
San Francisco
- Girls in Tech: A social networking group focused on the engagement, education and empowerment of professional and influential women in technology. Girls in Tech also has chapters in Atlanta, Boston, Chicago, Houston, LA, Miami, NY, Washington, DC, and many other cities around the country. Check in with your local chapter for a list of events.
- Business Builder networking program (presented by StartOut): One of StartOut’s main goals is to connect gay and lesbian entrepreneurs. For aspiring entrepreneurs, this means meeting others who may also be looking to start or build up a business. For current entrepreneurs, this means meeting others who can provide opportunities, advice and other resources to help them build and grow their businesses.
Houston
- Women & Wine on Wednesdays: A group that meets monthly for building new relationships – both professionally and personally. It provides an opportunity for women to share resources and discover new opportunities in the Houston area while enjoying great local venues and sipping wine.
- Fabulous Working Ladies of Houston: Each month, one of the group’s members gets to do a spotlight presentation about herself, her business, her charity, her career or other approved topic. This is a great group for women who juggle careers, companies, children, families and homes and the demands of everyday life.
Chicago
- Junior League of Chicago: An organization of women committed to promoting volunteerism. Proceeds of all events help fund community projects and volunteer training programs. One of our favorite events is the Summer Soiree, a golf-themed evening where women can enjoy food, cocktails, silent auction, raffle, photo booth and putting games all while schmoozing with other influential Chicagoans.
- Flirty Girl Fitness: This is a women-only fitness and lifestyle facility, which is transformed each weekend into a social club for women complete with a fully licensed bar! They open the facility several times a year for member appreciation parties and networking events for women.
Miami
- Fabulous South Florida Women: This is a group of positive, progressive women from various ethnic backgrounds. The group organizes luncheons, plays, community volunteer events, dinners, movies, girls night out, festivals, concerts, and a Monthly Business Networking Event.
- The Women’s International Film Festival: This event takes place every year in Miami. Participants enjoy national film premieres, fashion shows, visual arts, panel discussions, workshops, and other artistic expressions – by women, for women, and about women.
Sunday, February 27, 2011
Lady in Red
Friday, February 25, 2011
Who is John Galt?
Thursday, February 24, 2011
Tennis in Ads
Ad Cap: Sky, I Returned
Wednesday, February 23, 2011
Inspired by: Audrey Hepburn
Tuesday, February 22, 2011
Ass Cam?
Friday, February 18, 2011
Hello neighbor
So Long K (not really)
Long live high-waisted pants!
What We Imagine vs. What is Seen
Thursday, February 17, 2011
Tennis
Playing with Approachability
My reaction: Really? That is supposed to get me to watch the LPGA? Why aren't they highlighting how badass these women are at golf? Sweetness isn't exciting when it comes to sports. I think it's especially important to emphasize their athletic skill because they are women. It's pretty safe to say that women are traditionally expected to take on the characteristics of warm, motherly and approachable and less expected to be incredible athletes. So why not bring the unexpected and focus on what they're really good at - golf?
Wednesday, February 16, 2011
#notsexy
So then I clicked on #verysexy. It showed a lot of woman shouting out what they find sexy in guy. Interesting. As for the last trend: #thatssexy, this one has a mix of everyone throwing out what they find attractive.